This video has made its way around the design and marketing circles of the last few weeks. If you have seen it, watch it again and ask yourself these question:
When was the last time I looked at my brand through new eyes?
How is my brand perceived?
Does my branding communicate what I want?
Why should consumers care?
Remember this, and 2012 can be a banner year: Win from within If you can’t see the video, click here.
We hope you have a wonderful Thanksgiving holiday. Here is one of our favorite turkey day spots:
The future of Advertising is CATVERTISING Enjoy this brilliant video from the Toronto based agency, John St. If you can’t see the video, click here.
Begin with the end in mind when creating your marketing strategy. This time of year we talk with clients about what they want to do next year to move their brand forward and take business to the next level. This is easier to figure out by looking back as if it is already done and…
We are working on a few QR Code campaigns for clients. Each one is as unique in its execution as it is in its purpose. If you have thought about using them, check out a few of my favorite cool and creative uses below. But First! Here are three questions to ask before you jump…
Here are a few quotes that I’ve picked up over the years. See how they apply to your business. I believe if you listen closely, they will help you market better. It’s not about pop culture, and it’s not about fooling people, and it’s not about convincing people that they want something they don’t. We…
I love this diagram. When I used to work for a software consulting firm, one of our Project Managers had this on their cube wall. While I still agree that you pick two, your goals determine which ones to choose. In today’s markets fast is usually a higher priority than good, especially in cases like…
Content marketing is one of the things we love to help clients with. Three of the biggest challenges they face are time concerns, fear, and doubt. They don’t believe they have enough time to spend creating enough good content. They are scared because they will give away too much and clients won’t need them or competitors…
SEO Moz is a great resource for learning and improving search engine optimization for your website. They do a cool segment called Whiteboard Fridays, where they discuss hot topics in search. This one is about the Google’s Panda updates. It is ok, you don’t have to be an expert to get value out what Rand…
